Cruyff Alumni Key

To access the platform, please fill out the following form. Once we receive your data and confirm validation, we will send you an email with indications on how to access.

Wherever you are, stay up-to-date on the latest trends in the sport industry.

Available for all Cruyff Alumni Members, the Cruyff Alumni Learning Area provides access to:


Knowledge Center

Knowledge Center - Alumni Cruyff Institute
A comprehensive Knowledge Center with up-to-date resources such as articles, ebooks, lecture videos, and much more.



Webinar From Big Data tu Smart Data
Sport Communication in the Digital Age - Alumni Cruyff Institute
Webinar The impact of the Digital Age on the Marketing of Football

Attend our webinars and/or learn at your own pace listening to the recordings of the sessions. Trending topics on the sport management arena, sport marketing, sponsorship, football business and /or coaching will be offered in this section.

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